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How new skin care technologies can improve the appearance of your skin
    Whatever your skin care concern, there is probably a technology now that addresses it. You should know about:
    Alpha Hydroxy Acids
    Now found in many daily moisturizers, AHA's are exfoliants that can reduce the look of skin's fine lines and wrinkles with regular use. ANEW ADVANCED ALL-IN-ONE products offer Alpha hydroxy benefits, plus
moisturization and sunscreen protection.
    Antioxidants
    Vitamins A, C and E are among the most effective skin-protecting antioxidants. They neutralize free radicals
resulting from or generated by sunlight, pollution and smoking that can damage skin. In other words, antioxidants
help protect skin from environmental damage. ANEW CLEARLY C 10% Vitamin C Serum delivers a pure, stable form of vitamin C. Proven results show that with regular use, skin clarity is improved in only 2 weeks; skin looks firmer and more youthful in just 4 weeks.
    Retinol
   A vitamin A derivative, Retinol has been found to improve the appearance of sun-damaged and aging skin, and
diminish the look of fine lines and wrinkles. Try ANEW Retinol Recovery Complex PM Treatment.
    Parsol ® 1789
One of the newest advances in sunscreen protection, Parsol® 1789 protects skin from UVA rays; traditional    screens protect only from UVB rays. Over time, UVA damage to skin contributes to photo-aging: premature,
sun-induced wrinkles, brown spots, sagging and uneven skin tone. Avon's Age Block Environmental Protection
Cream offers protection from both UVA and UVB rays. 
                                        Parsol®  is a registered trademark of Givaudan-Roure Corporation.
    AVC10
    AVC10 is the exclusive molecule in Avon's patented ANEW FORCE formulas. This skin care breakthrough
provides a "vertical lift," reducing the appearance of fine lines and wrinkles, and minimizing the appearance of
sagging skin. ANEW DAY FORCE Vertical Lifting Lotion, NIGHT FORCE Vertical Lifting Complex, EYE FORCE Vertical Lifting Complex and BODY FORCE Vertical Lifting Complex all contain AVC10.
     Rejuvi-cell technology
Skin care technology that attacks aging where it begins! This patent-pending formula works deep within the skin's
surface to re-energize aging skin cells. It actually reverses the signs of aging so skin not only acts but also looks
younger, healthier and more vibrant. Watch for Avon's new RETROACTIVE Age Reversal Cream-the first-ever skin care product to contain this exclusive formula!

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