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How to choose the right
mascara
Choose the mascara that does what you need: lengthens, thickens, conditions, is long-lasting and/or waterproof. (Many combine benefits.) Lengtheners, such as Avon's INCREDIBLE LENGTHS Long and Strong Mascara, build up the tips of lashes, making them look longer. Thickeners, such as Avon's VOLUPTUOUS Full-Figured Mascara, coat the full length of each separate lash. Long-wearing formulas, such as Avon's WASH-OFF Waterproof Mascara, stay perfect day to night. Conditioners, such as Avon's BEYOND COLOR Triple Benefit Lash Conditioner, moisturize lashes to their tips to help prevent breakage. Want a mascara that does it all? Try Avon's One Great Mascara, which thickens, lengthens, magnifies and conditions lashes. Black or black/brown are universal good bets; plain brown works when you want a softer effect. (Or try Avon's HYDRA FINISH Soft 'N Natural Lash Color, which darkens lashes without mascara build-up). Date mascara when you buy it and replace it after three months to avoid clumping and bacteria. *Hint: Save your old brush. Cleaned with eye makeup remover, it's a handy declumping tool. How to apply mascara
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